ABOUT

Bow & Arrow is a trusted, experienced technical production and creative services company. That means we integrate traditional elements of event production—staging, lights, video, and sound—with creative design, compelling content, and event strategy.

For nearly 30 years, we have specialized in business meetings, special events, and incentive programs for clients down the street, across the country, and around the world. We’re an ‘Iowa Nice’ company with global experience.

It’s this experience, creative muscle, production capacity, and our team of experienced professionals, that help meet and exceed the expectations of today’s events, whether virtual or in-person.

Pivotal business meetings for Fortune 100 companies; automotive press introductions; international product launches; incentive and recognition programs with Oscar- and Grammy-award winning talent - you name it - there’s a good chance we’ve done it.

With business headquarters in the metro Des Moines, Iowa area, our team is comprised of producers, technical directors, operators, designers, multi-media creators, content strategists and project managers. We’re passionate about partnership and creating events that inspire, motivate, excite, and drive ROI for our clients.

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HOW IT BEGAN

Bow & Arrow Communications was founded in 1992 by Michael Mars, a former professional singer. As a professional performer, Mike understood what it takes for someone to successfully connect with any audience and the impact that good presenter support can make.

With that concept at the forefront, and a young family at home, Mike created Bow & Arrow from his suburban garage.

Nearly 30 years later, Mike’s start-up production company has grown to include a corporate headquarters, a production warehouse, and a continuously growing full-time staff operating from four locations across the country. Today, the Bow & Arrow portfolio includes global events for iconic brands that include Oscar and Grammy winners along with some of the country’s best speakers and leading business executives.

Mike’s passion for the industry and creating events where companies can share their message effectively has been passed onto his sons (that young family when the company started!). Vice President Chris Mars and Technical Director Ben Mars, are poised to lead the next generation of the company.

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WHO WE ARE | VALUES & CULTURE

As a creative company, we recognize and celebrate that great creative comes from diverse, healthy, and vibrant communities. No matter the size of the community (the global community, the local community, or our office community) these guiding principles will remain the same. It is our responsibility, and our privilege, to embrace these principles every day as we work to create a world that will provide opportunities and a better future for generations to come.

At our core, this includes a focus on people and a commitment to diversity and inclusion. The best creative and the best events are created when diverse voices are around the table.

As an employer and a member of our community, we strive to continually make our communities better by sharing our time, talents and resources with organizations that work for the greater good.

It’s imperative that our events are responsibly produced. This includes a commitment to preserving our environment and always doing what’s right, because it’s right, even if it’s not convenient.

We have a commitment to safety and well-being for our employees, clients, and suppliers.

On behalf of our clients, our communities, and the future, our team never stops learning and strives to continuously improve.